Sky Bet have agreed a five-year extension to their sponsorship of the Supreme Novices' Hurdle at Cheltenham.
The race is the traditional curtain-raiser to The Festival and was first supported by the Leeds-based firm in 2014. The new deal runs until at least 2023.
The five runnings of the Sky Bet Supreme Novices' Hurdle have produced some outstanding winners, most notably Altior in 2016.
He returned to The Festival in 2017 to land the Racing Post Arkle Novices' Chase and in 2018 to win the Betway Queen Mother Champion Chase. The 2015 Sky Supreme hero Douvan also came back to Cheltenham the following year to capture the Arkle..
Last year's race was won by Summerville Boy, trained close to Cheltenham at Slad by Tom George, who beat Kalashnikov by a neck in a thrilling finish.
Ian Proctor, CEO of Sky Betting & Gaming, said: "The Sky Bet Supreme Novices' Hurdle is an iconic part of the racing calendar and we have loved being associated with it. I am thrilled we have agreed to extend our sponsorship for another five years and cannot wait to hear that famous Cheltenham roar again next year."
Ian Renton, Regional Director, Cheltenham & The South West, The Jockey Club, added: "We thoroughly enjoy our partnership with Sky Bet and I am delighted that we are to work together for a further five years.
"The Sky Bet Supreme Novices' Hurdle always provides a great race to start The Festival™ presented by Magners and, with many winners going on to victory again at the highest level, it really is a race to savour."
In addition to the flagship Grade One Sky Bet Supreme Novices' Hurdle, Sky Bet continues to support a series of races on the 'Road To Cheltenham':
- Cheltenham, Sunday, November 18 - G2 Sky Bet Supreme Trial Novices' Hurdle
- Ascot, Friday, December 21 - G2 Sky Bet Supreme Trial Novices' Hurdle
- Punchestown, Sunday, January 13 - G2 Sky Bet Moscow Flyer Novice
- Haydock Park, Saturday, January 19 - G2 Sky Bet Supreme Trial Rossington Main Novices' Hurdle
- Musselburgh, Sunday, February 3 - G2 Sky Bet Supreme Scottish Trial Novices' Hurdle
- Kempton Park, Saturday, February 23 - G2 Sky Bet Dovecote Novices' Hurdle