Worth 9/2 for Golden repeat
Bobs Worth is the 9/2 favourite to successfully defend his Cheltenham Gold Cup crown next year following a thrilling victory on the final day of the Festival.
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The big-race favourite justified his short odds of 11/4 in a nail-biting race to win from Sir Des Champs and Long Run.
Bobs Worth is a best of 9/2 with William Hill (from 6/1), while BetVictor are the shortest of the major firms at 5/2.
Ladbrokes' David Williams, whose firm are one of several to offer 3s, said: "We thought it was an open-looking race but the punters steamed into Bobs Worth in a big way.
"It was one-way traffic for most of the day and the winner was easily the worst result in our book."
Those thoughts were echoed by Betfred who had offered 4/1 on raceday morning.
"I stuck out my chest offering 4/1 about Bobs Worth and it's cost me £2.5million," said Betfred boss Fred Done.
"Watching him stretch away was painful at the time, but as the sponsor, I want to see a superstar winning the Gold Cup. Bobs Worth looks like he could be the next big thing and I might think twice about taking him on next year."
BetVictor went 5/2 from 5/1 but have a non-runner, free bet proviso.
Runner-up Sir Des Champs lost nothing in defeat and is 8/1 (Hill's and sportingbet) to reverse the form in 12 months' time with 2011 winner Long Run on offer at 16s at Stan James.
It wasn't Paul Nicholls' week but Silviniaco Conti looked sure to play a part before coming down three out in the race and is 12/1 with Sky Bet to win in 2014.
Meanwhile, Our Conor looked a machine as he hosed up in the opening Triumph Hurdle under Bryan Cooper.
Victory saw him vault into contention for next year's Champion Hurdle.
Ladbrokes, Hill's and Sky Bet all made the Irish horse their 5/1 joint favourite (alongside this year's winner Hurricane Fly) but others were prepared to offer 6s. Hill's had initially offer 8/1 but that was soon hacking into by punters.
Michael Shinners, of Sky Bet, said: "Our Conor produced one of the most impressive performances of the week.
"We are really keen to keep on the right side of him for next year's Champion Hurdle."
At Fishers Cross also did the job in good fashion in the Albert Bartlett Novices' Hurdle and was duly made favourite in places for next year's World Hurdle.
Stan James went into 3/1 but Boylesports were prepared to dangle 10s.
Sky Bet's Shinners, whose firm went 8/1, said: "That was another impressive performance getting AP McCoy off the mark for the week.
"Soft ground seems important and we go 8/1 for the 2014 World Hurdle."
Stan James' Rory Jiwani added: "We were impressed by the way Rebecca Curtis' charge brushed aside his rivals and we make him our 3/1 favourite for next year's World Hurdle with four-time winner Big Buck's (who missed this year's renewal due to injury) next best at 4/1."